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What’s the Difference Between B2C vs. B2B for Paid Social Media?

While organic social media should serve as the foundation of your marketing strategy, paid social media is another essential component. With paid social media, your business pays a fee to a social media platform, such as Facebook or Instagram, in exchange for your content  

Top Social Media Trends for 2021

After a year like no other, small business owners and marketers are looking towards 2021. While there is hope that some semblance of normalcy will return, many of the changes caused by COVID-19 are likely here to stay. The coronavirus pandemic has also impacted  

5 Emerging Social Media Platforms to Watch in 2020

It’s no secret that Facebook, Twitter, and Instagram are all integral to business owners when it comes to a healthy social media presence. In addition to these established platforms, it also helps to pay attention to emerging social media to ensure your brand’s reach  

4 Ways to Make Social Media Work for You in 2019

Any comprehensive
online marketing plan should include social media. But unlike days of yore, not
just any—or every—social media platform will do. To effectively use social
media to market your business in 2019, there are some new strategies you may
need to employ.

#1: Messaging Apps—They’re Where You Need
to  

The Quick Guide to Using Instagram to Market Your Business

Whether you are considering adding Instagram to your social media marketing efforts or want to know how to boost the effectiveness of your existing Instagram account, you’ve come to the right place. The social media marketing pros at SonicSEO.com have put together a quick  

Trending: Social Media Contests on the Decline

Think back half a decade ago: 2012. Do you remember what Facebook looked like back then? Do you remember visiting businesses’ Fan Pages to Like them…and to see what Like-ing them got you?

Social media contests used to be

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