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Privacy is a major focus for online users these days, many of whom balk at the notion of their personal information being tracked and collected. Major tech giants like Apple and Google have reacted to the concerns of users by implementing new
Most small business owners receive the majority of their customers from the town or city they’re based in. These customers are most likely to purchase products or services from your business, so you must have a high ranking in local web searches.
With so many people preferring to interact with businesses online, developing an attractive and effective website is more important than ever. It’s also important to expose as many people as possible to your site, which requires proper use of search engine optimization (SEO).
Businesses have faced many challenges since the start of the COVID-19 pandemic. These challenges have made digital marketing more important than ever thanks to social distancing regulations and quarantines.
After a year like no other, small business owners and marketers are looking towards 2021. While there is hope that some semblance of normalcy will return, many of the changes caused by COVID-19 are likely here to stay. The coronavirus pandemic has also impacted
With another year drawing to a close, online marketers are brainstorming ways they can make a bigger impact on their target markets. While effective search engine optimization (SEO) remains an essential tool, SEO trends are constantly shifting
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