Your business’s online presence plays a key role in its success. Along with a website, modern businesses must also establish a presence on social media platforms. Choosing the right platforms for your brand ensures your marketing strategy is being applied effectively. Here are a
With so many people preferring to interact with businesses online, developing an attractive and effective website is more important than ever. It’s also important to expose as many people as possible to your site, which requires proper use of search engine optimization (SEO).
The holidays are quickly approaching, and small businesses are busier than ever. Now is a great time to tailor your social media messages to this joyous time of year, which deepens engagement with customers while also showing them how much you care. Here are
User experience is a major consideration these days. With so many people browsing the internet when in search of products and services, and with so many different devices used to view the internet, websites must provide the best possible experience in all situations.
According to a report conducted by Microsoft, holiday shoppers will begin hitting e-commerce sites earlier than normal this year. That means many people could begin looking for gifts during the early fall, which is much sooner than the standard start date of Black Friday,
You can have content without SEO, but you cannot have SEO without content. A solid content marketing strategy is the backbone of any optimization strategy, as without content, you have nothing to attach your SEO efforts to. That being said, if you want to
