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A Guide to Customer Segmentation and Its Benefits

A target audience consists of individuals who are the most likely to need the goods and/or services offered by a business. When it comes to online marketing, successfully identifying your target audience ensures your marketing efforts are directed towards the right people, which helps

A Guide to Developing Your Instagram Marketing Strategy

When it comes to social media marketing, Instagram plays a significant role in numerous campaigns. This image-focused medium presents a dynamic and exciting view of your business and brand, while also providing the opportunity to produce highly shareable content.

How to Maintain Engagement with SEO Clients

Virtually all businesses can benefit from a search engine optimized (SEO) website, meaning one designed with relevant search ranking factors in mind. However, many business owners lack an understanding of just what SEO is and how it impacts their search rank, their

The Future of Online Marketing After COVID-19

The COVID-19 pandemic continues to affect the lives of people all over the world. Along with the personal toll the disease has taken, business owners also find themselves facing challenge after challenge. One major obstacle has involved the way businesses market themselves to consumers.

3 Things We’re Grateful for as We Approach the End of 2021

As another year draws to a close, our team at SonicSEO.com looks back on 2021 with a mix of emotions. While we feel significant sadness when considering the many losses people experienced over the last two years, we’re also heartened by the shows

Web Design Trends to Watch in 2022

2022 will be here before you know it, which means it’s time for a re-assessment of your business’s website. While web design trends can change rapidly during the course of the year, many digital marketers are anticipating a major sea change in 2022. Here