User experience is a major consideration these days. With so many people browsing the internet when in search of products and services, and with so many different devices used to view the internet, websites must provide the best possible experience in all situations.
The Americans with Disabilities Act (ADA) is intended to provide people with disabilities full access to society. The ADA now includes online entities as well, such as mobile applications and websites. However, it lacks actual directives to ensure inclusiveness, which leaves a lot of
Your website is a representation of your business online, but it’s also so much more. Your site helps new customers find your business, offers another way to purchase goods, provides information about your services, and educates visitors
Do a quick Google search of “color marketing” (or similar terms), and you’ll be flooded with results—scholarly and not-so-scholarly—about the psychology of color choice in branding and marketing campaigns. Many pieces make it sound simple—you pick one color to create specific emotional response from