With the digital craze still afoot, web marketers are continually searching for ways to enhance business for clients and users alike. We’ve talked a great deal about the recent marketing statistics regarding Facebook and the impact it could have on business in the near future. While Facebook is great and will continue to be a… Read more »
Posts Categorized: Internet Trends
The world of communication and information systems is changing thanks to the brilliant tech minds at organizations like Apple, Verizon and LG. With the emergence of crafty smart phones like the iPhone and Droid, shifts in the world of technological communication are afoot. emarketer recently provided statistics showing that the amount of users investing in… Read more »
Yah…we know that we have bombarded you with a lot of information regarding the increased budgets going towards online advertising. But there’s more. Why? Because we cannot express how important it is that you understand the necessity of generating an online marketing campaign when the majority of the world’s largest and most successful businesses are… Read more »
One of the primary reasons that businesses online were attracted to Search Engine Marketing (SEM) strategies like Search Engine Optimization and Pay-Per-Click was because they offered ways to track marketing investments dollar for dollar. As more and more users are being found to be on social media sites like Facebook, Twitter and LinkedIn, businesses are… Read more »
Google Boost is the newest way to promote your business’ Places Page on Google. It appears in the sponsored results section at the top of the page, it’s marked with a blue pin/marker (instead of the standard red pin/marker used to identify Google Places pages), and it gets YOU noticed!
Ok, so we’ve hammered into everyone the importance of social media networking sites in today’s marketing age. If you have been following our blog, you surely know that all forms of traditional media are losing points in usage except for the Internet and mobile devices. You know that because of the above mentioned fact, 57%… Read more »
A recent article by Emarketer shows an 18% increase in the use of video marketing amongst the top 100 online retailers between Q4 of 2009 and Q4 of 2010. Why? Online videos are beneficial for both consumer and search engine algorithmic purposes. The major search engines like Google, Bing and Yahoo tend to rank pages… Read more »
Some startling statistics and assertions have been put forth regarding the importance of Social Media sites in a recent article by eMarketer, one of the leading Internet marketing analysis sites. Data produced by The Global Web Index asserts that online users use social networking sites like Facebook and Twitter to disseminate information rather than create… Read more »
For decades, companies have been investing their hard-earned advertising dollars into print ads in newspapers, magazines, and billboards. In 2010, a marketing milestone was reached: the amount spent on Internet advertising officially surpassed that of newspapers for the first time. According to eMarketer’s Decemeber 2010 statistics, newspaper ad spending in 2010
Today is the final day in our Social Media Secrets of Big Brands series. Earlier we looked at what YouTube and Coca-Cola are doing for social media success. Today, we will look at Starbucks. With over 19 million likes, Starbucks is the third most popular brand on Facebook.