Posts Categorized: Conversions

How to Use Mobile Stats and Trends to Improve Your Conversion Rate

Mobile usage surpassed desktop usage in 2016. Google “officialized” their priority of the mobile users experience through the mobile-first indexing initiative that finally rolled out last spring. But a responsive website is not enough to ensure online success…at least not if you want something more than increased views. Mobile use statistics from 2018 and forecasts… Read more »

4 Strategies to Make Your Website Personal Search-Friendly

As technology evolves, so do users. GPS location turned mobile users into local searchers. Digital assistants have increased users’ dependence on their devices to find the products, services and locations they need. And, because search engine algorithms continue to deliver highly relevant results, users are starting to rely on them to find advice and recommendations… Read more »

Are You Driving People Away from Your Online Store?

Virtual shopping carts – which allow visitors to select and order items online without having to make a phone call or visit your premises – are hugely popular and convenient. But if you’re not careful with your shopping cart layout and design, you might

#1 Most Overlooked Component of Good SEO

When it comes to building a strong SEO campaign, much effort is exerted in designing a strategy that will yield high rankings. And that’s as it should be. But all too often, an important component is overlooked: conversions. If your website ranks high, but doesn’t get you more business, something is wrong.