SEO Secrets to Improve Your Marketing Strategy

Search engines are notoriously tight-lipped about what goes on beyond the scenes. This is especially true of Google and its search ranking factors, many of which remain shrouded in mystery. (more…)

4 of the Biggest App Development Trends of 2021

If your business doesn’t currently have a mobile application, you could be missing out on a huge part of your audience. Regardless of demographics, virtually everyone has a mobile device these days, and most people prefer interacting with apps when using their smartphones.

However, simply  

How Search Engine Ranking Impacts Brand Reputation

You probably already know how important it is for your website to rank high in search results on Google and other search engines. The higher your rank within search engine result pages (SERPs), the more visible your business is to consumers. And the more  

How to Improve Your Customer Acquisition Strategy in 2021

With a new year comes a renewed commitment to your business and your customers. You should be equally committed to acquiring new customers, which ensures your business continues to thrive for many years to come.

While vaccine development is definitely inspiring, rollout is likely to  

Tips on Targeting High-Demand Keywords

Search ranking is a key factor in the success of your business’s website. The goal for all sites is to reach the first few entries on the first page of search results to ensure you’re as visible as possible to potential customers. Targeting high-demand  

How Has the Pandemic Affected Brand Loyalty?

While it’s abundantly clear that the coronavirus pandemic has impacted the way people live all over the globe, it’s also had a surprising effect on commerce, specifically when it comes to customer loyalty. More and more consumers are purchasing goods from brands they’ve not