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Why Is Local SEO Important for All Businesses?

Search engine optimization (SEO) improves your website’s rank within online search results. Local SEO ensures you’re showing up in searches involving the city or town where you live, which offer the greatest opportunity for a successful sale.

How to Maintain Engagement with SEO Clients

Virtually all businesses can benefit from a search engine optimized (SEO) website, meaning one designed with relevant search ranking factors in mind. However, many business owners lack an understanding of just what SEO is and how it impacts their search rank, their

Why Is Responsive Web Design Google’s Recommended Platform?

Google uses numerous ranking factors when deciding where individual websites should be placed within user searches. While Google does not explicitly state which ranking factors are most relevant, they do emphasize the importance of responsive web design for mobile users. Keep in mind that

Why Content Is the Backbone of Any Successful SEO Campaign

You can have content without SEO, but you cannot have SEO without content. A solid content marketing strategy is the backbone of any optimization strategy, as without content, you have nothing to attach your SEO efforts to. That being said, if you want to

SEO Trends to Watch in 2021

With another year drawing to a close, online marketers are brainstorming ways they can make a bigger impact on their target markets. While effective search engine optimization (SEO) remains an essential tool, SEO trends are constantly shifting