Posts Categorized: Technology

5 Digital Marketing Trends of the Near Future (And Beyond)

With 2019 quickly drawing to a close, online marketers are looking towards 2020 and beyond. With the advent of new technology and consumers who are growing increasingly more sophisticated, it’s important for businesses to tailor their online marketing efforts accordingly. The following are just a few burgeoning trends and how businesses can leverage them for… Read more »

What is Search Intent and Why Your SEO Depends on It

When you hear “SEO,” most people think “keywords.” It’s a natural association. After all, people have been using typed words to conduct internet searches since the birth of the internet, and more recently, people are speaking words to conduct their searches. Still, as search technology evolves, keywords (and the other known SEO ranking factors like… Read more »

What You Can Learn from Mobile Metrics

Metrics give important information about your site’s performance, including how many people it’s reached and whether those visitors take other actions after visiting a particular page. Mobile metrics, which measure the behavior of users on smartphones and tablets, provide even more useful information. If you’re trying to reach a mobile audience or are wondering whether… Read more »

How to Reach Mobile Users

Increasingly, people are using smart phones and other mobile devices to access the Web – and if you’re not easily accessible on their device, a user won’t think twice about going to your competitors instead. There are multiple options for capturing the attention and interest of

Cyber Bullying

The Internet is a powerful tool. It can be used to spread information, reach vast audiences, deliver marketing messages and connect people from across the world. But it can also be used to hurt. In recent years, cyber-bullying among young people is on the rise – and it’s a serious problem. What is Cyber-Bullying? Cyber-bullying… Read more »