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Why Your Website Must Be Integrated with Your Point of Sale System

Having a reliable eCommerce site is more important than ever these days. Many customers prefer shopping for goods online, both for convenience and to keep themselves safe amidst the COVID-19 outbreak. Point of sale (POS) systems are  

How Has the Pandemic Affected Brand Loyalty?

While it’s abundantly clear that the coronavirus pandemic has impacted the way people live all over the globe, it’s also had a surprising effect on commerce, specifically when it comes to customer loyalty. More and more consumers are purchasing goods from brands they’ve not  

What Are the Different Stages of the Customer Journey?

While it may appear to be a seamless process, there are many
distinct steps a customer takes when purchasing goods or services. A business
that understands these steps can develop a marketing plan to accommodate every
phase of the customer journey, from the time a  

SEO and Your Online Shopping Cart

Ecommerce allows your potential customers to skip all the hassles of real-world shopping—scarce parking, long lines, mismarked price tags, etc…and that can be good for your bottom line. But, your bottom line is only going to reflect the advantages of online shopping capability if  

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