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What’s the Difference Between B2C vs. B2B for Paid Social Media?

While organic social media should serve as the foundation of your marketing strategy, paid social media is another essential component. With paid social media, your business pays a fee to a social media platform, such as Facebook or Instagram, in exchange for your content

What Is Social Listening and What Can It Help You Do?

At SonicSEO.com, we often encourage clients (if they haven’t already) to join conversations relevant to their brand/product/service by engaging with their target market on social media. There’s a reason we say it this way—because what’s happening on