Our Executive Team

Arvind Raichur Arvind Raichur is the CEO and co-founder of SonicSEO.com, Inc. (formerly AllLaw.com, Inc.). He leads the company with excellence and vision to stay on the cutting edge of technology, finding deep fulfillment in providing successful Internet marketing solutions that help grow jobs and grow business. Arvind’s commitment to helping grow jobs and promote the local economy is large in scope. He has served on the Board of Directors for the New Mexico Bowl since 2010 and accepted an appointment to the WESST Board of Directors—a 501(c)3 organization dedicated to cultivating entrepreneurship in New Mexico—in 2012. He maintains a position on the UNM Lobo Club Board of Directors (Go Lobos!). Arvind is equally vested in helping those who have come upon difficult economic times. READ MORE

Arvind attended the University of New Mexico where he graduated with a double B.A. in economics and political science. During that time, he was a CLEO Fellow and member of the ASUNM student senate. While pursuing his Juris Doctorate from the University of New Mexico, he served on the UNM School of Law Honor Board and UNM Natural Resources Journal, and was a member of the 1994 Moot Court Team. He obtained his J.D. in 1995 and began working as a lawyer for Modrall, Sperling, Roehl, Harris & Sisk in Albuquerque, NM where his main practice areas included employment law, business litigation, contract negotiations, and Federal Employers Liability Act.

“We’re here to put a dent in the universe. Otherwise why else even be here?” -Steve Jobs 

Arvind has been a frequent speaker on Internet trends and marketing at the Association of Trial Lawyers of America Conventions, served as treasurer for the Wertheim for Congress campaign, was co-editor of the publications of the Young Lawyers Division of the New Mexico State Bar Association and has worked with the Christian Legal Aid Society. He is published in The Presidency Reconsidered (Waterman, R., ed., Peacock Publishers, 1993), a textbook used by many universities throughout the country, and frequently consults with other Internet businesses and technology start-ups. Most recently, Arvind has been honored as one of the Top Performing CEOs in New Mexico in 2012. With his commitment to superior service and a workplace culture that puts people first, Arvind has led the company to receive designation as one of the New Mexico’s Best Places to Work for 3 consecutive years.

Becky RaichurBecky Raichur is the CTO and co-founder of SonicSEO.com, Inc. (formerly AllLaw.com, Inc.). She is a strong and thoughtful leader, using her technical experience and warm nature to lead the company’s SEO operations. Her background in mathematics and computer science has enabled her to build and maintain one of the largest teams of SEO experts in the Southwest. Becky keeps up with the latest Internet search trends and blazes new paths of online marketing strategy to keep clients ahead of the curve with their Internet marketing efforts. After graduating from UNM in applied math and computer science in 1992, Raichur quickly built an extensive and successful background in the computer technology field: she worked as an analyst for Nichols Research Corporation where she was a software and hardware programmer for digital recording sensor data on the Argus Aircraft; she later worked in the publishing industry for Commtek Communications where she rewrote the software to publish “TV Guide” style magazines for satellite systems and started the IT department in New Mexico; and in 1996, she became the Director of IT for Nichols Research Corporation where she worked as the lead software liaison for a project that involved connecting the expertise of the Army (computer systems) and the Navy (radar) and the Air Force (sensor systems). READ MORE

“Timing, perseverance, and ten years of trying will eventually make you look like an overnight success.” -Biz Stone, Twitter co-founder 

Becky regularly consults with business leaders on how to maximize their online presence and has conducted several workshops and seminars on search engine optimization and social media marketing. In addition to consulting, Becky serves as an expert witness for legal cases involving ethical Internet use. Becky’s commitment to the community extends beyond helping business’ grow.

headshot-2Kayla Seagren is our Director of Operations. With over 9 years of experience in the field, Kayla leads the process of strategizing and implementing plans to meet Internet marketing objectives as she oversees the design, optimization and analytics of SEO campaigns. She has an attractive combination of managerial and organizational talent that enables her to build self-directed teams that promote synergy between creative individuals. Kayla joined the SonicSEO.com team in 2010.

“All life is an experiment. The more experiments you make, the better.” -Ralph Waldo Emerson


Prior to joining us, she developed a strong background in IT, design, customer service and management—working in places like Duluth, Madison, Chicago and Albuquerque—which enabled her to hone the myriad skills she utilizes in her role today. She holds an MBA with a concentration in project management from the University of Phoenix and a BA in Criminology from the University of New Mexico.

Noel Website PhotoNoel Marquez is our Office Manager and Director of Human Resources. After completing an Associate’s Degree in Administrative Assistance, she joined our team in 2002. She has served many roles since, beginning as a receptionist for the company before being trained in web design, SEO, billing, HR and administrative tasks.

She lends her experience, knowledge and compassion to the company, serving as an invaluable resource to our team. When not at work, Noel enjoys camping and spending time with family and friends.

“Challenges are what makes life interesting and overcoming them is what makes life meaningful.” – Joshua J. Marine