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What Is the Helpful Content Update and How Does It Impact Search Rank?

In September, Google announced its helpful content update, which included changes related to content creation, web hosting, and other topics. Understanding this update is key to maintaining a solid search rank, as well as to avoid decreased traffic.

3 Reasons Why You Need Digital Marketing for Your Business

Even the most successful businesses won’t get very far without the right marketing. This is especially true when it comes to digital marketing methods, which include web design, search engine optimization (SEO), social media marketing, and more.

The Search Engine Monopoly: Is it Really Such a Bad Thing?

Back in 1890, Congress passed the Sherman Antitrust Act, which prohibits agreements that limit trade and abuse of monopoly power. Fast forward 200+ years, and one of the world’s largest and most beloved almost-monopolies is coming under fire for abusing its  

Reasons Why Your Search Rankings Fluctuate

Search engine optimization is a marathon, not a sprint. The goal is to achieve stable high rankings. But, search rankings are highly volatile by nature.

Reasons your rankings may fluctuate include:

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