SEO Bootcamp Day 6 – Optimize Your Website Design for Mobile Usage

Mobile usageOn the 6th day of boot camp, my marketing expert told me:  OPTIMIZE YOUR WEBSITE DESIGN FOR MOBILE USAGE

Most people don’t know anyone who doesn’t own a mobile device, and if you do, you can probably count these Luddites on one hand. But what’s more important about the growing usage of mobile devices is that more and more people are using them exclusively to search for what they want, whether that’s a new pair of running shoes, a local diner for a quick lunch or online deals for their Napa Valley getaway.

So, if you want more customers to find your products and services, you need to make sure your website is showing up on mobile search results, and that requires a mobile-friendly website.

If your website is relatively new, likely it was built on a responsive platform that automatically detects and adjusts to the screen size on which it’s being viewed. But, even on responsive platforms, your website’s layout should be conducive to top-to-bottom scanning and thumb-scrolling. Phone numbers need to be hyperlinked for click-to-call capability, and navigation needs to be simplified so mobile viewers can more easily find their way into and out of their current path.

Honestly, if you don’t know if your website is optimized for mobile usage, it’s best to ask the experts. Contact for a site evaluation and free consultation.