Posts Categorized: PubCon

Building a Social Media Strategy

Make Sure You Have a Goal. No, Really. Make Sure You Have a Goal. Just attended another great class at PubCon: Building a Social Media Strategy with Jennifer Cario, founder of SugarSpun Marketing. Jennifer pointed out the fact that you really need to know your target audience and have a goal for what you want… Read more »

Proactive Reputation Management Tips from PubCon 2011

We loved the Proactive Reputation Management session with Tony Wright at PubCon today…and thought we’d share some of the highlights with you! As the founder and CEO of WrightIMC, Tony’s been consulting on reputation management for 14 years and really had some great insight to share on the topic. Here’s what we took away:

A Reflection on the PubCon Master Group Training Keynote Address by Scott Stratten is at PubCon, getting insight on the future of search and social media from other industry leaders. So far, we’ve been impressed with what we’ve heard! Scott Stratten, president of UnMarketing, gave a great keynote where he really energized the group with his insight. Here’s what we took away from this great opening: