As most people know by now, Google changed their algorithm significantly in May. Bruce Clay, founder and CEO of Bruce Clay, Inc., shed some light on what the Google “Caffeine” update means for SEO. Below are some of the main ideas we took away from this great presentation.
We are getting great info at PubCon this week! Heard another great speaker, Tony Wright (CEO of WrightIMC), present information about how to effectively, manage negative reviews manage negative reviews during the “Reputation Management: Monitoring your Brands Online” panel discussion yesterday. Main things we took away from Tony are below. (more…)
SonicSEO.com will be at the 2010 PubCon conference in Las Vegas, NV all week. Yesterday we heard Andy Beal, founder of Trackur and well known digital marketing consultant, provide a little more insight on responsible online reputation management. Below are some key insights we gathered. (more…)
At this year’s PubCon conference, co-founder and COO of Outspoken Media, Rhea Drysdale presented useful information regarding how to be proactive in managing your online reputation. Many only worry about reputation management once a problem arises, but it’s important to be proactive in creating a favorable impression for your business on the Internet. Why? (more…)
Todd Friesen, VP of Search at Position Technologies who is also known as the Oilman, spoke at a PubCon panel today entitled, “Reputation Management: Monitoring Your Brands Online.” The Oilman focused on the importance of managing your online reputation. Here’s what we gathered: (more…)
As the Internet continues to expand its business potential, search engine optimization Web marketing resources are being sought out by many organizations who hope to see boosts in their online marketing ROI. Like any good marketing plan, SEO must be strategically planned and carefully implemented to achieve solid results. Let’s look at 4 things all good SEO marketing strategies should contain: (more…)
Dan Zarella, the “Social Media and Viral Marketing Scientist,” shared great information about Twitter and Facebook Optimization at PubCon today. While Facebook is about facilitating existing relationships, entertaining and making it cool for FB fans to like your business, Twitter is a whole different ballgame. Twitter is about sharing news and information—setting yourself up as the industry leader and creating a broad professional network.
Below we share some of Dan’s advice on how to boost visibility on Twitter and get those all-important retweets. (more…)
Wow! Just heard Andy Beal’s talk on Google reputation management at PubCon. As the CEO of Trackur, the leading expert in online reputation tracking and management, Andy discussed 5 keys to Google reputation management that we now share with you: (more…)