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Reasons Why Your Search Rankings Fluctuate

Search engine optimization is a marathon, not a sprint. The goal is to achieve stable high rankings. But, search rankings are highly volatile by nature.

Reasons your rankings may fluctuate include:

What is Search Intent and Why Your SEO Depends on It

When you hear “SEO,” most people think “keywords.” It’s a natural association. After all, people have been using typed words to conduct internet searches since the birth of the internet, and more recently, people are speaking words  

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