While you are waiting for your site to be properly optimized by an experienced Search Engine Optimization firm, you may consider investing in a Pay-per-Click (PPC) advertising campaign to increase your online visibility. Google AdWords provides a simple service to help you manage your PPC campaign.
Monthly Archives: January 2011
As Nathaniel Hawthorne said, “Easy reading is damn hard writing.” He had no idea how correct he was when it comes to writing effective online marketing copy.
Window shopping in the 21st century is not like your grandma’s window shopping; people still want to see pretty images but don’t want to travel far from their living room. Internet marketing has made digital window shopping a highly rated activity for kids and adults of all ages.
As dollars for print advertising continue to fall, dollars for online advertising are on the rise. eMarketer reported in December 2010 that online advertising dollars have surpassed print advertising dollars and are expected to be on the rise through 2014 with an estimated $40 billion being put into online advertising. You might find yourself asking… Read more »
Cultivating lasting relationships with clients has never been easier—or harder—than it is now. While there are a variety of social media platforms through which you can connect with clients and establish meaningful relationships, it’s also easier than ever for consumers to comparison shop your business with others around the world. To make sure you are… Read more »
As a business owner, you have probably realized that having a Web presence is crucial to reaching out to more customers in today’s technologically-savvy world. What you may not know is the steps to developing that Internet presence. Your site needs to be strategically planned out and make use of every available avenue.
One of the major goals of having a Web site for your business is to achieve top search engine placement. Search Engine Optimization (SEO) is the best way to reach the top spot and to make your business visible to more potential clients.
The word premium automatically brings up notions of perfection and highest quality; when it relates to SEO, it has to be the best. Premium Search Engine Optimization is an Internet marketing strategy that can boost your site to the top of search engine result pages (SERPs) and help you reach out to more potential clients.
As you surf the Web, you may need to use one of the various search engines to find a product or service. Google, Yahoo!, Bing, MSN—all common choices. After you enter search terms and wait for the results, have you ever wondered how those businesses reached the top of the result?
The key to successful online marketing is to have a solid strategy; part of this strategy needs to be Search Engine Optimization (SEO). Successful marketing to an online audience requires a skilled team of SEO professionals determined to boost your site to the top of the search engines. And it all starts with a smart… Read more »