Facebook marketing is fundamentally different than traditional print marketing. You’re not pushing your way into your (potential) customers’ awareness, you’re trying to get invited into their private social networks so that you have the opportunity to direct them to your exclusive Internet home: your website.
To keep your fans once you’ve been ‘liked’ and generate more ‘likes’ through their social interactions, you have to stay relevant. How?
It’s certainly not done by blasting your fans with posts about your products, services, benefits and specials.
It’s not done by posting every hour, flooding their notifications channels.
It is done by creating informative and entertaining posts that your fans can engage with.
It is done by projecting a genuine personality that makes your fans want to know more about you.
It is done by interacting regularly so your fans know you’re really there.
But there’s no formula for creating Facebook posts that will get you ‘liked’ and get your fans interacting with you. Good Facebook marketing takes a lot of work: to understand your target audience, to develop a strategy to reach and engage them, and to maintain engagement and growth that accomplishes a specified goal.
Growing your Business using Facebook & other Social Media Platforms
Do you have the time it takes to meaningfully interact with your fans?
Do you have the time to identify the kinds of posts that generate buzz on your Facebook page and drive traffic to your website?
If the answer’s no, the solution is not to be absent from Facebook.
Facebook is an active and increasingly relevant place for businesses:
- There are over 800 million profiles on Facebook worldwide
- 93% of adult internet users are on Facebook
- 1 out of every 8 minutes on the internet is spent on Facebook
- 51% of consumers said they are more likely to buy a product or service after becoming a fan of the company on Facebook
You really can’t afford to pass up the opportunities to be found by new potential customers and solidify relationships with existing ones. And, since Facebook data is increasingly being integrated into search engine algorithms, your active Facebook presence may be a growing factor in your search engine rankings.
The solution is to get help managing your Facebook marketing campaign from SonicSEO.com.
Let SonicSEO.com Help you Maximize your Marketing Potential on Facebook
SonicSEO.com has a dedicated social media management staff. We take the time to get to know you and your business so that we can create Facebook posts and interact with your fans the way you would (if you had the time).
We keep your content fresh and show your fans (and the search engines) that you are actively engaged and attentive to their feedback. If there’s ever a comment or question we think needs your personal attention, our social media staff will contact you right away so that your customers’ concerns are handled in a timely manner. Need a contest to spice things up a bit? We do that, too.
If you are unsure about how to start an effective Facebook marketing campaign or need help improving the performance of a current page, SonicSEO.com can help!
Contact SonicSEO.com today to see how we can help your business gain new exposure through the power of social media.