Posts Categorized: Video Optimization

Should I Include Video on My Website?

You may have noticed that video optimization is a new hot-button issue currently discussed around the proverbial SEO water cooler. The current upsurge in video optimization is due, in large part, to Google’s launch of Universal Search, a shift in the way Google presents Internet users with search result listings… Read more

Video’s Potential to Boost Business Online

A recent article by Emarketer shows an 18% increase in the use of video marketing amongst the top 100 online retailers between Q4 of 2009 and Q4 of 2010. Why? Online videos are beneficial for both consumer and search engine algorithmic purposes. The major search engines like Google, Bing and Yahoo tend to rank pages… Read more »