A Beginner’s Guide to Finding the Right SEO Company, Part 2: Why Red Flags are Red Flags (or not-exactly-best-SEO-practices)
Telling someone what they should watch out for is valuable information, but not nearly as valuable as the explanation of what the “watch out for…” indicates.
When it comes to SEO, the red flags indicate that an SEO company may be unequipped to properly provide SEO services, is approaching SEO in a way that could get your site penalized or is just plain out to get your money. Let’s walk through them one by one:
PPC: When to Use it and What to Say
When it comes to search engine marketing the two big players are SEO (search engine optimization) and PPC (pay per click). SEO focuses on gaining website visibility through high rankings in the organic search results while PPC focuses on gaining website visibility through paid results listings.
So, what’s better? SEO or PPC? Continue reading
Don’t Ignore Google+
Google+ is here.
Okay. It’s been here awhile now, but many businesses aren’t using it to its full potential (or at all). 
You may think that joining yet another social network isn’t worth the time. You’re already on Facebook and Twitter, right?
While it’s true that you need to judiciously choose where you invest in social media, ignoring Google+ may not be the best idea. Continue reading
SEO: Effectively Bringing Sales and Revenue to Med Spas…and More
A recent study published in the Medical Spa MD Physician Report by Medical Spa MD revealed that SEO is the number one way to effectively bring sales and revenue to med spas. Continue reading
Under Google’s Umbrella: What Do You Think About the New Privacy Policy?
If you are familiar with tech news, you’ve probably heard about Google’s new privacy policy, expected to take effect on March 1.
With all the information about the news, it can be difficult to make up your mind about where you stand on the new Privacy Policy. This blog will outline the basics of the controversy. Continue reading
Goofus and Gallant: What is White Hat SEO?
Here at SonicSEO.com, we’ve heard all of the best and worst about SEO. At best, our clients say that SEO has helped them to grow their business and gain a reputation as the best in their field.
At worst, we’ve heard the fears of potential clients: that SEO does not work, that it is spam.
It’s time for a little clarification.
What you may not know is there are two camps of SEO: black hat SEO and white hat SEO. Continue reading

