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How Can Google My Business
Benefit You?

The popularity of Google means that this search engine must play a major role in your online marketing strategy. That’s precisely where Google My Business comes in, as this feature is designed to showcase local businesses to the relevant audience.

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A Guide to Search Equity and How It Could Impact Your Business

Search engine optimization (SEO) is a major concern for business owners and online marketers. Due to fears about how prioritizing SEO will affect a user’s online experience, Google is now considering implementing practices to enhance search equity. This guide discusses the basics  

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Tips on Improving Google Local Rankings

Most businesses rely on local customers for their success. When these customers search for goods or services in their area, your business must appear in relevant searches. If it does not, you’re missing out on huge revenue opportunities.

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How Google My Business Can Benefit Your Business’s Local SEO

Let us face it — the only purpose phonebooks serve these days is to prop doors open. With paper out and mobile in, businesses are moving their local marketing efforts online, a phenomenon you can easily take advantage of, and one you SHOULD take  

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Google My Business, Google Places—What’s the Difference?

There are more places to get your business found by Google than just organic search results. You can invest in paid ads to get your business to appear above organic search results. You can also

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