Simple Tips to Write (Better) Web Copy
Good copy will keep the right audience intrigued.
You may be an expert in your business, a leader in your industry, but when it comes to writing your website, you may feel like a total N00b. Continue reading
How to Get Engagement on Your Blog
Engage your readers and they’ll spread the word.
Engagement.
It’s not just what the USS Enterprise does when it jumps to warp speed.
It’s one of the major tenets of building—and maintaining—a blog for your business. Customers and potential customers want to see that your company is run by actual people who actively care about their needs. That’s what engagement provides. Continue reading
Potential Timeline Revamp Will Excite Customizers
Facebook users in New Zealand, got a special treat this new year: a new look for their timelines. The Kiwis are a popular demographic for testing beta versions of Facebook’s developments. The reports of timeline’s revamp started in January when users started tweeting screenshots and blogging the new features. The second wave hit early this week, suggesting that the company is finding the new look successful.
The new timeline is market-savvy and more user-friendly. It gives some of the user freedom back that was taken away when the timeline feature fully integrated in January of 2012. A lot of users felt trapped within the layout and restricted with content. They liked the new features, but they didn’t like their lack of freedom in presenting it. The new version recognizes this problem and offers some solutions.
Here’s what the New Zealanders are reporting: Continue reading
How does Google define Quality Content?
Quality content will make your website more reputable in the eyes of Google.
Google’s algorithm provides better ranking for sites it deems high-quality. But what is a high-quality site according to Google? Continue reading
Getting Business from Facebook
A few tips for nailing down new customers.
By now, you’ve heard about how Facebook can be a great tool for securing new and returning business. You are told to gain as many followers as you can so they can see your posts and share your business with their friends. Continue reading
Why Good Copy Matters
The proper words will attract the right crowd.
Good copywriting matters. It not only drives traffic to your site, but also brings in the right kind of traffic—potential customers who are already searching for the product you offer. Continue reading
How to Engage on Facebook
Get everyone talking about you!
We all know that Facebook can be a great way to engage with your fans—but how do you engage the right way? Most businesses have a page set up, but not all are regularly interacting with their customers. Facebook engagement is simple: create quality content that your fans will want to discuss and share. Continue reading
Promote Your Business Blog
No one will know unless you tell them!
So you’ve created a blog for your business.
Congratulations!
But a blog won’t be any help to your internet marketing strategy if no one reads it, right?
That’s where blog promotion comes in! Continue reading
Avoiding Identity Crisis: The Importance of a Stable Brand
Stay TRUE to YOU.
A brand is your company’s presence in the world—online and off. A brand is the personality you exude and the promise you extend through the products and services you deliver and the way you deliver them. A brand is more than a logo, but a logo (and your language and the advertising channels through which your logo and language appear) is a huge part of your brand. Continue reading
Features of an Effective Facebook Contest
Get them talking about you!
In the last blog, we talked about why running a Facebook contest is so important for your business. It can increase your fan base, get people talking about your business, and allow you to directly interact with your customers. Continue reading