SEO practices have evolved and come a long way and Google’s algorithms have become even complex, which means that use of keywords alone is not enough to get to the top search engine results page. If you are an entrepreneur, you probably have plenty on your plate already without trying to master SEO — which is why you should leave the job to professionals!
What Does an SEO Do for You?
From on-page optimization to the overall website optimization, an SEO professional can (more…)
There was a time when Internet search engines were based on subjects and keywords. Back when the Internet was primarily a research tool, it made sense that users would approach it the way you might look for (more…)
For a while now, Google has made its Google Map results front-and-center in search results, allowing searchers to immediately find nearby businesses that may fit their needs. Google has now started selling (more…)
Google is constantly changing things to improve the end-user experience. A lot of those changes are subtle and likely go unnoticed by the average person, but for an SEO company, keeping an eye on (more…)
Google’s search algorithms keep changing a number of times every year, always with the goal of providing better quality and more relevant content to searchers. So with ever-changing SEO, what should small businesses remember to stay on top and ahead of their competitors?
Changes don’t need to be dramatic
No matter how many times Google changes its algorithm, the basics of white hat SEO remain the same: Businesses should focus on (more…)
Paid SEO – otherwise known as paid search or search engine advertising — is an ideal option for those looking at quick results from online marketing. If you are in the retail business, organic SEO combined with paid marketing techniques like PPC can boost your marketing efforts significantly. Paid SEO, especially, can help your (more…)
Videos are an effective tool for social media marketing, and when done right they can really amp your promotional strategy. As videos become more popular across sites like Facebook and Twitter, taking advantage of the trend can be a smart move for some businesses. Consider these tips for making (more…)
Ranking in search engines used to be all about having as many relevant keywords as possible. As algorithms changed, the focus shifted towards providing quality content based on whatever the search in question was. Now, with the (more…)
With the popularity of accessing the internet on mobile devices, Google has updated their mobile-friendly algorithm. What does this mean for people who are striving to rank higher and attract more customers? It’s actually a great move for (more…)
Social media is here to stay. If social media marketing was big in 2015, it is going be bigger in 2016. Here are a few ways social media can help your business this year:
Social media is still among best platforms to connect with existing and potential customers across the world: Not only can you (more…)