Monthly Archives: July 2011

Weekly Gift Card Winner

Congratulations to Frank Rio!

He just won our weekly Facebook drawing for a $50 gift card! We’ll be randomly drawing one lucky winner every Friday through October 28!

Stay tuned for next week’s drawing! You can get entry details by ‘liking’ our page: http://www.facebook.com/SonicSEO

 

Facebook Ads: Friend or Foe

facebook-iconFacebook, with more than 750 million members, seems like a fantastic place to advertise. Not only is the audience huge, but people spend more time on Facebook than anywhere else on the Web. By one estimate, the average Facebook user spends more than 11 hours a month on the site.

Seems like a no-brainer, right?

And when you factor in the fact that Facebook ads cost about 1/20th as much as AdSense ads (and have about 1/20th the number of advertisers, reducing your competition), why wouldn’t you advertise on Facebook? Continue reading

Can Using Social Media Increase your Website Conversions?

As with every aspect of online marketing, your goal is to increase business. Whether you reach this goal through a website with quality SEO, social media marketing services or (ideally) a combination of both, the goal is the same. Websites are a tried and true method for online advertising but can the same be said with social media? Continue reading

Branding Your Business Online

brandingFor a new company, achieving the status of “brand” as quickly as possible is an ideal outcome. It means you’ve made it. It means that when people think about whatever sort of product or service you offer, they think about you. Coffee? You think “Starbucks.” Cola? You think “Coke.” Jeans? You think “Levis.” Continue reading

Understanding Google Webmaster Guidelines

Understanding the ins and outs of Google can seem like it’s about as easy to understand as the inner workings of a matter/anti-matter conversion chamber (no, those don’t really exist). When a website ranks on Google, it isn’t based on random, intangible reasons—it’s all based on a structured algorithm. Continue reading

Tweet it Up: How Twitter Can Boost Your Business

Businessmen and a businesswoman portraitOver the past couple of years you’ve undoubtedly come across a mention of Twitter in some form. Whether it’s an advertisement for a business suggesting you follow them on Twitter for deals, or your kids trying to explain the use of Twitter (practical or otherwise), it’s a very important social media platform.

How important? Continue reading

Going Gaga over Rihanna: How Facebook Fandom Is Revolutionizing the Way We Connect

The big news (in some circles) the other day was that Rihanna ousted Lady Gaga as the most popular person on Facebook. (It’s not all bad news for Gaga – she’s still queen of the Twitterverse.) Which raises one big question:

Who Cares?

Continue reading

How to Use eBay to Sell Your Products: Step-by-Step Instructions for eBay Success

colorful puzzle pieces resembling eBay

Having an online business through eBay is a fast, fun and easy way to provide great customer service from the comfort of your home or office. Getting started with eBay may seem like a challenging endeavor, but you can be up and running in a few simple steps. Continue reading

Don’t Get Left Behind: Is your Business Maximizing its Potential to Get More Clients?

Hubspot’s recent 2011 State of Inbound Marketing Report makes one thing very clear—marketing budgets are shifting more and more toward inbound marketing, and away from older, traditional models of outbound marketing. Continue reading

Social Media for Business: It’s about Sharing

businessmen and businesswomen "coming together"Alright, so you’ve got a Facebook page, and a Twitter account (and next month you’ll have a Google+ profile). Now what?

Don’t think about customers, sales, conversions or the number of fans or followers you have. Strip everything away and boil it down to its simplest form, and what is social media really good for?

Sharing. Social media allows you to say something to others. If we go right down to the core, that’s it.

So it all comes down to what you say. Continue reading