Facebook Etiquette
This blog series about Facebook has covered all of the basic topics from why your business should be on Facebook, to what and when to post, the demographics of people using Facebook, where businesses are seeing results with Facebook, and how to manage your Facebook account. In this final entry it’s time to take a look at Facebook etiquette.
Having your business on Facebook is a great online marketing step, especially when you engage in conversation with potential clients and customers that have ‘Like’-ed your page. However, there are a few things you need to be aware of when it comes to Facebook etiquette so you don’t unwittingly commit a faux pas that negatively impacts your reputation with fans. Continue reading
How to Manage Your Facebook Account
Up to this point in the Facebook series, we’ve looked at the reasons why your business should have a Facebook page , the nitty-gritty of what and when to post on your wall, the demographics of Facebook users and how Facebook impacts ROI. This blog will take a look at how to manage your Facebook account.
Keeping your Facebook page constantly updated can be a challenge, especially if Facebook is just one part of your overall marketing strategy. Social media is like a new puppy—you need a lot of energy to keep up and you can’t neglect it, even if you’re tired. Continue reading
Where Businesses are Seeing Results with Facebook
Over the past few days, this blog series has addressed some of the reasons why your business should be on Facebook, the demographics and numbers of Facebook users, and what and when to post on your Facebook wall. Now it’s time to take a look at some of the actual results businesses are seeing with Facebook.
There are two key points to keep in mind when measuring the success of your business’ Facebook page: 1) what sort of positive financial impact Facebook is having and 2) how Facebook is being used as a customer service tool to impact ROI. Continue reading
When to Post on Your Facebook Wall
The topics up to this point in the Facebook blog series have been about why your business should be on social media sites like Facebook, the numbers and demographics of Facebook users, and what to post to your Facebook wall. It’s now time to take a look at the importance of when to post to your wall.
Do you have the perfect article to post? Have you written the perfect blog on your website and want people to notice it by posting a link on Facebook? That’s great, but you need to know when to post this information for maximum effect. After all, what good is having the perfect material if no one is around to see it? Continue reading
What to Post on Your Facebook Wall
The previous two blogs in this Facebook series have covered some of the reasons why your business should have a Facebook profile, and the numbers of people on Facebook. Now it’s time to get into the nitty-gritty: What to post on your Facebook wall to make it an effective form of social media advertising. Continue reading
Who’s On Facebook?
In yesterday’s post, we talked about some basic reasons why your business should have a Facebook page. You can attract attention, create discussions and buzz about your website, and provide linking opportunities back to your business’ site. All of these are important because of the sheer number of users on Facebook. This entry will talk about how many users there are, their demographics, and why this information is important for you and your business.
According Facebook Statistics, there are more than 500 million active users worldwide. Combined, these users spend 700 billion minutes per month on Facebook. Continue reading
Why Your Business Should Be On Facebook
Facebook has taken the world by storm since being launched in 2004. A successful movie about its beginnings has been made and, because of its millions of users, Facebook has become a common English word. Because of all of this attention, Facebook is the perfect medium for businesses to advertise.
We’re kicking off a new blog series about what your business needs to know about Facebook. Just like our previous Twitter series, we will be discussing Facebook-related topics like:
- Why Your Business Should be on Facebook
- Who’s on Facebook
- What to Post on your Facebook Wall
- When to Post on your Facebook Wall
- Where Businesses are seeing Results with Facebook
- How to Manage your Facebook Account
- Facebook Etiquette
Twittiquette: The Etiquette of Twitter
In the previous Twitter blogs, we have covered practical topics, such as why your business should be on Twitter, what to tweet for your business, when to tweet, and how to manage your Twitter account. We have also looked at statistic-based topics such as who’s using Twitter and where businesses are seeing results with Twitter. This final entry in the Twitter blog series will conclude with a practical, but fun topic: Twittiquette, or the etiquette of Twitter.
As with everything else in life, there’s a time and place for everything. There are certain ways of communicating that are deemed acceptable for different social situations. The same is true when you’re online.
How To Manage Your Twitter Account
At this point in the blog series we have covered some general reasons why your business should be on Twitter, the demographics on who’s using Twitter, what to tweet, when to tweet, and where businesses are seeing results on Twitter. Once you’ve established your presence on Twitter, it’s important to know how to manage your account.
Twitter, like most forms of social media, isn’t a set-it-and-forget-it system. As discussed in previous entries, your Twitter accounts needs to be constantly maintained with tweets throughout the day and week.
Aside from knowing what and when to tweet, there are several other factors of Twitter management to keep in mind. Continue reading
Adobe’s New Format May Be Apple Approved
In the age of smart phones, tablets, and electronic media, it has never been easier to check email, post a Facebook status update, Tweet, watch YouTube videos, and play interactive games. On Apple’s mobile devices, however, it is not possible to view sites built in Adobe’s Flash format or the elements of sites that incorporate Flash.
Continue reading